A set of programs to activate a particular function can, in the widest sense, be called a software. The terms software and program are being used interchangeably in many circumstances. According to modern management theories, the pivot around which the whole edifice of business turns around is that of marketing, followed by sales. This has led to the proliferation of software meant to help sales and market approach methodologies. One such software is the  inside sales software . The inside sales software contains a sub set of choices. The various choices contained in the inside sales software represents the businesses to which the software can be applied.